Alex Horovitz About the Author

Alex Horovitz

Engineer. Leader. Builder of things that ship.

My career in software began at NeXT Computer, where I worked alongside the team Steve Jobs built after leaving Apple — an environment defined by the belief that software could be both insanely powerful and insanely elegant. When Apple acquired NeXT in 1997 and brought Jobs back, I made the transition with the technology, spending years as a Software Engineer at Apple shipping products that touched hundreds of millions of people. That era shaped everything I believe about the craft: quality is non-negotiable, shipping is the point, and the details that nobody sees are exactly the ones that matter most.

Over time my work evolved from writing code to leading from the front (still writing code) the teams that write it. As well, the operations and factories which build what gets designed. I have led operations, software and manufacturing organizations at Apple, Ford, and currently at Snowcap Compute, where I lead software and manufacturing teams working on what we believe is one of the most consequential bets in computing: the world's first superconducting digital compute chips at scale. With my career spanning consumer electronics, automotive, and deep-tech hardware, these experiences reinforced a single lesson: the discipline that produces excellent software is the same discipline that produces excellent organizations — relentless focus on shippable states, clear constraints, and teams empowered to make daily forward progress.

Outside of technology, I recently completed a Master's degree in Philosophy. A pursuit which, at first, that might seem orthogonal to building computers and managing factories, but which has proven to be one of the best sharpening stone I have ever used. Studying epistemology, philosophy of mind, and ethics has made me a more precise thinker, a more rigorous writer, and a better leader. It is also the intellectual tradition behind InsanelyGreat's SSD: the conviction that good opinions, clearly articulated, changes behavior in ways that ad-hoc advice never does. I write about the intersection of philosophy, technology, and building things at my Substack, alexhorovitz.substack.com.

Away from screens and whiteboards, I am kept grounded by the things that matter more than any of it: my family (Torri, Rosa, Zachary, and Jason), and Dave — our dog, an enthusiastic and thoroughly unreasonable french bulldog who reminds me daily that shipping is good, but rest and play are also non-negotiable. Dave has never once failed to ship a good mood, which is more than can be said for most software projects.

At a Glance

Find me elsewhere

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Substack

Writing on software, philosophy, leadership, and the art of building things that ship.

alexhorovitz.substack.com

Snowcap Compute

Building the world's first superconducting digital compute chips at scale. If you are working on something ambitious in computing, come find us.

snowcapcompute.com

Shareware Skills

The InsanelyGreat's SSD Claude Code skill set — free for personal use, public, and ready to use today.

github.com/AlexHorovitz/skills

The methodology

Read the full SSD guide.

Everything I learned about shipping software — distilled into principles, patterns, and practice.

Read the Guide